How cloud communication can overcome the challenges of remote working

Posted by Daniel Helson on Jun 5, 2020 4:05:16 PM

Even as the world gradually recovers from the severity of the COVID-19 outbreak, it seems that the workplace and the way in which businesses work have made an irrevocable shift.

Remote work, while gradually on the rise, has now become the norm, with mega-sized companies like Twitter even announcing that all employees would be allowed to work from home indefinitely. It is in this context that we will see the rise of newer forms of cloud communication.

Cloud communication is broadly defined as voice and data communication that takes place over the internet via telecommunication applications. While costs associated with traditional phone lines have reduced drastically over the years, they still remain a major area of expenditure for businesses that do a lot of their work over phones. 

This is what makes cloud communication systems, like VoIP, so appealing.

Let’s explore a few reasons why VoIP software and other forms of cloud communication are becoming the go-to resource for remote working.

Eliminating the need for multiple communication platforms

In the absence of physical proximity, it is a natural reaction to address this challenge with the latest tech. Nowadays, there are plenty of communication and collaboration software that aim to make remote work significantly easier and synchronised. 

While this is the case, however, employees may find juggling multiple communication platforms a chore, especially when they’re required to respond promptly on each application. This underscores the need for an integrated cloud communication platform that allows teams to coordinate with each other, without having to hop from one application to the other.

VoIP, as it happens, hosts high-quality video conferencing, audio calling, and instant messaging features all on one platform. Since all of these are hosted over broadband, many of the costs associated with this process are eliminated. 

What’s more is that it also means that you don’t need to pay expensive subscription fees for multiple communication and meeting platforms.

Making international coordination cheaper and more convenient

Nowadays, it’s very common for businesses to have teams located on opposite ends of the world. What’s not common is seamless collaboration and coordination, given the many geographical barriers in the way - after all, there’s only so much instant messaging can do.

Cloud communication systems like VoIP, make this challenge a much easier one to tackle with its Direct Inward Dialling feature. This basically means that team members in any part of the world can be reached through a simple 3-5-digit extension, making communication much more convenient than at any time in the past.

Moreover, since the calls are made over the internet, VoIP cuts down approximately 90% of the cost associated with international phone calls!

Maintaining high standards for customer service

The shift to WFH has undeniably put pressure on many traditional organisational activities, including customer service and engagement. For businesses of this nature, remote working can quickly become a nightmare in the absence of powerful cloud communication tools.

With VoIP, even this has a meaningful solution. Advanced VoIP systems feature useful functions like auto-attendant and answering machine features, waiting tunes, and call queuing and parking, all of which ensure that customer and lead inquiries are tracked and responded to efficiently.

While this may not seem like a big deal, in the context of remote working, these features can certainly make the difference between a successful transition and one that’s doomed to fail.

Choose the right cloud communication service provider for easier WFH arrangements

Remote work is bound to possess its own set of challenges - even those we haven’t anticipated yet. 

While cloud communication is just one solution, it’s one that addresses a critical area of operations, without which companies cannot survive.

That’s why it’s imperative that you choose a cloud communication service provider who addresses mainstream challenges and is a true partner in your transition to powerful WFH arrangements. As highlighted above, VoIP is just one system, but one that’s becoming extremely popular outside the sales and customer service industries - for good reason.

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